Do You Sell the Way Your Customers Want To Buy?

by Dean Newlund “It’s impossible to calculate the sales dollars lost when a salesperson doesn’t read the customer right. The customer wants to buy, but the salesperson misses important clues provided by the customer.”

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The Way Customers Want to Buy

by Bryan Eisenberg “You’ll never increase your conversion rate by pushing what you want to do, the way you want to do it. Lots of individuals out there don’t think, act, or feel the same way you do.”

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How to Provide Products Your Customers Desire

by Justin Hitt “The more you tailor your products or services to address specific customers’ desires, the less you can be compared to the competition. Now you can increase your market share with more profitable solutions customers want.”

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Asking for Referrals Does More Than Generate Leads

by Brian Carroll “When was the last time you talked to your customers and asked how they were doing? When your customer’s act as good references, they show that they have received value from your company.”

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Targeting Your B2B Lead Generation Efforts

by M.H. McIntosh “When searching for prospects to buy your products or services, you want to find those companies who have a problem for which you have the solution. This information will focus your efforts on those most likely to buy.”

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How to Get All the Leads You’ll Ever Need for your Business

by Peter Sun “Instead of pouring money down the drain trying to bring in new business, your lead generation programs will actually be extremely profitable. You’ll also learn how to do this without increasing your staff or overheads.”

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Handling the Dreaded Price Objection

by Brian Jeffrey “Where does the price objection come from and how can you counter it? Selling professionals get it so often that you’d think we’d have developed an answer for it by now.”

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Dealing with Customer Objections

by Pete Cooper “Objections are rife in sales, and if you’re selling your own products or services, you’re bound to have been hit hard when you encounter them. The key to overcoming objections is to be fully aware of what your service or product is.”

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Eliminating Sales Objections

by Pam Lontos “Successful salespeople learn how to deal with and eliminate objections and hang in there to get the sale. How do you handle objections, and what are the steps you go through to be prepared?”

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